Ideation, Production and Social amplification
Dare To Share is a unique collaboration between Hot Press and Paddy’s Share Irish Whiskey. For its first incarnation, they brought together three extraordinary Irish talents, in the personage of Kells rockers Hamsandwich, Caoi de Barra of Wyvern Lingo and emerging solo superstar Shobsy. To amplify the event Paddy Irish Whiskey partnered with GMG to create bespoke video content.